Bressa Club is a customer loyalty program that offers personalized services to its members in three distinct segments: Bressa Online, CIP and VIP.
- Bressa Online: This segment is designed for new members or customers who use the basic membership features. Standard members enjoy exclusive discounts, promotions, and access to events as part of the program’s general benefits.
- CIP Segment: Aimed at customers who have made higher purchases over a specific period or have shown long-term commitment to the program, the CIP segment offers additional perks. CIP members benefit from faster service, a dedicated customer representative, and extra privileges alongside the Standard benefits.
- VIP Segment: Representing the highest tier of the program, VIP members receive the most exclusive services and benefits. These include private access, a personal assistant, invitations to special events, and premium services in designated areas. VIP members experience the full range of Bressa Club’s offerings at the highest level, ensuring a unique and luxurious experience.
Bressa Club is a loyalty program that rewards customer commitment by providing tailored services to each segment, ensuring that all members enjoy benefits that meet their individual needs.